Thaissa Gentil de Albuquerque Sá
Head of Brand Sales LATAM en LiveRamp
Biografía
Thaissa Gentil de Albuquerque Sá is the Head of Brand Sales at LiveRamp Latam, leading the expansion of LiveRamp’s data collaboration and commerce media solutions across Brazil and Latin America. With over 15 years of experience in data monetization, digital advertising, and retail, she helps brands, retailers, and platforms connect and activate their first-party data in a privacy-first way to drive measurable business outcomes. Before joining LiveRamp, Thaissa worked at Rappi, Johnson & Johnson, and Kimberly-Clark, among other companies.
Conferencia
12:10 PM
Evolution Stage
Keynote - México en Movimiento: Liderando la Nueva Era del Comercio
Mexico is no longer just adapting to the future of commerce—it is actively defining it. As the boundaries between mobility, delivery, and daily life dissolve, the country has become the focal point of Uber Advertising’s global strategy and the ultimate proving ground for retail media innovation. In this session, we will explore this unprecedented momentum and reveal the advanced advertising capabilities launching first in Mexico. We’ll dive into strategic executions and showcase high-impact ways for brands to integrate into users' lives at the moment they take action. Join us to discover how to harness the power of movement and real-time commerce.
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